Small relative to the number of total influencers maybe, but I'm not sure it's a small number in absolute terms. There are an estimated 12 million full time inf

Small relative to the number of total influencers maybe, but I'm not sure it's a small number in absolute terms. There are an estimated 12 million full time influencers in the US, and approximately 1% of them have 100k+ followers. That means 120k people likely are making 6 figures at a minimum. Influencers with smaller audiences can still make significant income depending on engagement, sponsorship, demographic, hours worked, and platforms they are operating on.