You're right about the 30%, luckily first commenter on the blog mentioned that. About selling direct - that's exactly my point w.r.t. the new stuff on mac (gat

You're right about the 30%, luckily first commenter on the blog mentioned that. About selling direct - that's exactly my point w.r.t. the new stuff on mac (gatekeeper) & win 8. If you give the user an "uncertified" exe a popup appears telling them it's dangerous & you can't even easily dismiss it - the only buttons on win 8 are "close" and "delete". To get to "run anyway" you need to drill into "more options"!