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>IOT-backed hardware linked to a novel asset whose issuance serves to make the world a little bit better I swear: this was meant to be the pitch for like 99% o
by Uptrenda 1y ago
>IOT-backed hardware linked to a novel asset whose issuance serves to make the world a little bit better
I swear: this was meant to be the pitch for like 99% of blockchain companies, only in this case they managed to do it. This is super interesting on so many levels.
The zero-cost payments with a low-barrier to entry. Again, this is what digital currencies were meant to do. Only, it turns out that at scale a combination of tech problems and legislative red tape made everything break. Just solving this one problem here is industry-defining in its own right. And shows the kind of products that open up when banking is enabled to everyone.
What about the hardware though? Well, I've worked at startups that were exactly dedicated to this kind of IoT stuff. They even were linking it with payments. But can you guess what happened? Well, of course: it had to be linked to blockchain shit, you know, just because... Then on the product side of things: nothing ever left the lab... Not that customers would have been able to use a blockchain-based payment rail anyway...
Getting reliable IoT hardware is hard enough but you still have to build customer relationships. They did it all through a simple technology the users were already familiar with. You don't need a frigging comp sci PhD to use SMS mobile payments. I think that's genius and blockchain tech bros could truly learn a lot from this. Pay-as-you-go here is also genius because as the author states: the chances of the owners having tons of disposal cash around to outright buy equipment are slim. Yet offering equipment to strangers under a pay-to-buy scheme by itself is risky for the lender and would typically lead to the kind of bureaucratic red tape that would slow down financing. With the IoT stuff, they can shut off the equipment on non-payment. But also: the economics are already there because the only other game in town is expensive disposal fuels like kerosene and petrol.