It calls out the NYT at the beginning, but am I supposed to be impressed that a bunch of mostly obscure minimalist blogs are a few megabytes smaller than the bi

It calls out the NYT at the beginning, but am I supposed to be impressed that a bunch of mostly obscure minimalist blogs are a few megabytes smaller than the biggest online news site (by subscribers) in the world? What are we doing here? And to brag about this while including image media in the size is just onanistic.