Well, the author has some strange views at the best of times, but not understanding the subject you're writing about is mighty tricky. Apple sells content for

Well, the author has some strange views at the best of times, but not understanding the subject you're writing about is mighty tricky. Apple sells content for it's devices, Amazon sells devices for it's content. In the content marketplace Apple has significantly less invested than Amazon, so really the article would be better suited there. And it'd still be a terrible article.