I have to wonder how much research the author actually did: > Video-content owners, including...the NFL and Major League Baseball...aren't looking for a savior

I have to wonder how much research the author actually did: > Video-content owners, including...the NFL and Major League Baseball...aren't looking for a savior and ultimately won't be satisfied with anything less than an open ecosystem accessible by any device. Well, MLB is already on the Apple TV, along with the NHL and the NBA. > Apple's rejection of Google's superior maps is an obvious example, but it goes with the turf. Apple's spectacular success with devices naturally led to the temptation of a network-effects empire. To such empires, maps are just too important as a way to gather information about users and hit them with ads and e-commerce opportunities. Does anyone else really believe that Apple switched from Google maps because they want to build a "network-effects empire" in order to show people more ads? Google is in the ad business; Apple is in the selling-you-devices business. > Let it be said that some techies see evidence of a more rational impulse within Apple. They say Apple's browser and HTML5 support are conspicuously superior to Android's. Within Apple apparently there are teams committed to making sure Apple devices are competitive in the open-ecosystem world that is coming. This...I don't even know. Steve Jobs himself said (albeit in relation to Flash) "New open standards created in the mobile era, such as HTML5, will win on mobile devices (and PCs too)." Apple won't come undone because their TV doesn't sell; Apple will come undone when competitors can consistently make markedly better products.