Interestingly I am just building a complete analytics setup for my ecommerce site, since Google Analytics doesn't give me everything I want to track. I looked a

Interestingly I am just building a complete analytics setup for my ecommerce site, since Google Analytics doesn't give me everything I want to track. I looked at different things like statsd and redis and whatnot but realized that my data is not actually big. I will just put everything in Postgres and will be able to do that on cheap hardware even when I grow tenfold. Since revenue per pageview is high as in multiple cents there will never be an unsolvable performance issue. tldr - the hand me down from the 90s can be good enough if you are not big yet