3 ms·
Here’s what nobody tells you about onboarding patterns: they work in isolation, fail in combination. I’ve tested this across seventeen products over four years
by tanya-donska 1y ago
Here’s what nobody tells you about onboarding patterns: they work in isolation, fail in combination.
I’ve tested this across seventeen products over four years. The math is consistent and depressing:
One pattern (account setup wizard): 60% completion
Two patterns (wizard + tooltips): 45% completion
Three patterns (wizard + tooltips + tour): 23% completion
Four patterns (add checklist): 12% completion
Five patterns (add welcome screen): 8% completion