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> One use I've found is leadgen automation Is 'leadgen automation' an euphemism for ads?
by rightbyte 1y ago
> One use I've found is leadgen automation
Is 'leadgen automation' an euphemism for ads?
- csande17 1y agoIt is a euphemism for "spam". (Or, more precisely, collecting a list of people's contact information to send unsolicited messages to.)
- fragmede 1y agoWhat do you call it when you have a form where people give you their email explicitly to to sign up for notifications about your product? Or does that not called lead gen?
- fzzzy 1y agoHow is a gpt browser useful for that?
- csande17 1y agoIf you're using the email addresses to provide some specific thing the user asked for, that's not lead gen, that's just "notifications" or "a newsletter" or whatever actual thing you're doing. If someone voluntarily gives you their email address and then you send them marketing messages, the part where you collect their email address is called "lead gen". But all the other parts of that process have different names (creating a cool-looking blog is "content marketing", getting people to visit it is "SEO", sending the marketing emails is "nurturing"), and AI can't really automate the process of someone else typing their email address into a form, so in an AI context "lead generation automation" usually means either data gathering or cold outreach.