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"Submit your information and we'll respond with a quote" == "Our software costs twice as much as it should, because we need a fat margin to pay for the long sal
by krrrh 14y ago
"Submit your information and we'll respond with a quote" == "Our software costs twice as much as it should, because we need a fat margin to pay for the long sales cycle". I don't think I've willingly filled out one of those forms for over 5 years.
- rgrieselhuber 14y agoYou're probably not in their target market anyways. The people who will willingly submit these forms are less technically inclined and have big headaches that they will spend money on to solve. I hate this approach as much as the next guy but I've come to respect that they still work very well. For products that don't work well as self-service (and there are many), you almost have to talk to a customer before you can close them.
- gpoort 14y agoThese forms can actually help segment your customers and reduce sales cycle times when used appropriately.