It's a nice summary of news and they've added a few UI tricks, but I can't help but feel like after 10 years it could be much better than it is. The thing still

It's a nice summary of news and they've added a few UI tricks, but I can't help but feel like after 10 years it could be much better than it is. The thing still doesn't know who the hell I am. There's no sense that it's clustering me by interest, or news click history. It might be, but I'm still seeing articles on e.g. ATM charges when I don't live in the US. The election stuff is cool since it affects us all, but I really don't need that much daily analysis of it. It's certainly not reflecting my web search history (or Google reader feed list), which should at least be some kind of option. E.g. put the Curiosity rover stuff near the top. Info about the Patriot's coach...somewhere else. Same with "Aaron Paul Gushes About Fiancee Lauren Parsekian And His Upcoming Wedding." Is there an algo that thought that was vaguely interesting to me, or is Google just shotgunning articles at us all?