It's social media. It's really obviously social media. We know it is social media. But we no longer have any way to prove it, because the malign, anxiety-and-l

It's social media. It's really obviously social media. We know it is social media. But we no longer have any way to prove it, because the malign, anxiety-and-loneliness influence of social media cannot be avoided even if you are not on social media. 1) if you are not on social media, you will be more lonely, because nobody invites anyone to anything anymore except via social media (trust me on this) and people simply assume you've seen the news of their event and judge you if you don't turn up 2) if you are not on social media, you will find yourself excluded from friendship discussions that started on social media, you will find yourself negotiating family arguments wrongly etc. 3) not being on social media doesn't stop you being stuck with leaders who were elected off the back of a storm of social media **wit FUD posting; life's anxieties are real and in many ways worsening fast, and they are social-media-fuelled whether you are on Facebook or not. 4) You cannot properly advertise your product, find all your possible clients or respond to client feedback without engaging with social media; only a handful of tradespeople can really pull off just not being there at all. There is no control group.