Is it even worth it to pirate on FM these days? People don't really scan the band looking for new stations, I know the aim is often to provide for an underserve

Is it even worth it to pirate on FM these days? People don't really scan the band looking for new stations, I know the aim is often to provide for an underserved audience but anyone can set up a web stream for this purpose now and avoid the complexity of having to work in a clandestine way. I like listening to pirate radio but it's mostly shortwave and mediumwave via an SDR, more or less anoraks broadcasting to other anoraks. I know FM pirates are still operating in London but I've never heard any in my current city.