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Google trends supports your experience. According to it, interest peaked about two years ago [1] [1] https://trends.google.com/trends/explore?date=today%205-y&

• Cthulhu_ 1y ago
  But as with a lot of trends, it takes a long time for people / organizations to catch up. Including a film or whatever; I thought the majority hype for Minecraft had passed already but they still made a film.
  • ctxc 1y ago
    Great point, I was surprised to see the Minecraft movie myself
  • xnx 1y ago
    Definitely. Private chats -> TikTok -> Instagram -> Facebook -> TV/Newspapers
• deleted 1y ago
  [deleted]