Cars are a mature market, with lots of competitors and flat overall sales. Many brands are consolidating or contracting. US total vehicle sales, historical: ht

Cars are a mature market, with lots of competitors and flat overall sales. Many brands are consolidating or contracting. US total vehicle sales, historical: https://fred.stlouisfed.org/series/TOTALSA https://fred.stlouisfed.org/series/TOTALSA Growth markets like China have stiff domestic competition and many barriers to entry.