It's been a PITA enough searching for Apple TV to only have hits about Apple TV come up for years now. I really hope it's all part of some master plan now comin

It's been a PITA enough searching for Apple TV to only have hits about Apple TV come up for years now. I really hope it's all part of some master plan now coming together, as you say, but I feel like it's just as likely they want to keep the naming "simple" as they have in the past on this regard and that's just the way things are going to stay.