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My guess is that they want full control. If you look at Apple it is clear that there are huge advantages in having this control. Not only is it possible to buil
by amix 14y ago
My guess is that they want full control. If you look at Apple it is clear that there are huge advantages in having this control. Not only is it possible to build a better and more streamlined experience, it's also much easier to monetize a Twitter that they fully control.
- madarco 14y agoThey found really difficult to monetize their product, since it's only composed of 140 characters displayed in a moltitude of format. Now they will directly control the way tweets are displayed, for example they will soon introduce the Twitter Card format (a sort like the facebook wall story with picture/video/flash game embedded) Think of the several monetization "experiments" of Facebook: ads, sponsored likes, sponsored posts, page offers, ecc They were been possibile only because Facebook manage the way his data is displayed across all platform.