I think their "branding" is misguided because I would feel literally on top of the world if the people who hated me accused me of being queen. Absolutely nothin

I think their "branding" is misguided because I would feel literally on top of the world if the people who hated me accused me of being queen. Absolutely nothing in the world would be more effective and getting me to continue down that path. I would probably start wearing a crown and trade my office for a throne room. The problem with demonizing people is that demons are badass and powerful.