> Software vendors keen to monetize AI should tread cautiously, since they risk inflating costs for their customers without delivering any promised benefits suc

> Software vendors keen to monetize AI should tread cautiously, since they risk inflating costs for their customers without delivering any promised benefits such as reducing employee head count. ... Wait, why would the _vendor_ care about that? It's the customers who should be cautious; unscrupulous vendors will absolutely sell them useless snake oil with no qualms, if they're willing to buy it. > These leaders are increasingly making budget trade-offs between head count investment and AI deployment, and expect vendors to engage them on value and outcomes, not just features. The cheek of them! Actually demanding that the product be useful!