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Apple's vertical integration is formidable but Google are still really struggling with their execution, their Tensor SOCs are consistently years behind Snapdrag

Apple's vertical integration is formidable but Google are still really struggling with their execution, their Tensor SOCs are consistently years behind Snapdragon in performance and efficiency even after their switch to TSMC this generation. Qualcomm is probably safe at the high end of the Android market for a while yet.

webdevver 1y ago
google is competing with a different offering. with a pixel you get google's ecosystem. apple is also not neccesarily top dog in performance (maybe they are - havne't checked lately), nobody buys an iphone because it ranks highly in benchmarks. thats some nerd nonsense that 0.1% of the audience seriously cares about. for google, pushing 3rd parties out of the supply chain gives them a ton of security and stability concerning pricing and budgeting. its a smart long term move, and i think the industry is going to continue to push towards consolidation and in-housing.
- Certified 1y ago
  Apple A series CPUs and now M series CPUs have consistently been top of the benchmarks in single core performance for most of the last decade. This even holds true when pitted against desktop Intel and AMD chips. For someone who works with workloads that struggle to be very multithreaded, I do watch this. I must be that 0.1% of the audience
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- leoh 1y ago
  >nobody buys an iphone because it ranks highly in benchmarks. thats some nerd nonsense that 0.1% of the audience seriously cares about. This is not true at all. Performance matters because it enables exceptional battery life.
cosmic_cheese 1y ago
The gap between Google’s and Apple’s SoCs is insane. Current Pixels bench at around a third of what current iPhones do. Not that performance matters to all users, but with how much Pixels cost you have to ask yourself what it is you’re paying for. Even if you don’t care for Apple, for a little more you can get a competitor for a Snapdragon.
- jsheard 1y ago
  > with how much Pixels cost you have to ask yourself what it is you’re paying for. The average consumer seems to be stuck on the same question, judging by Pixel's 3% market share.
- zem 1y ago
  as a pixel owner, i'm unfortunately paying for the operating system more than anything else. most other android phones are infested with unremovable bloatware and lack of update guarantees, and iOS is crippled by apple. I used maemo when I could, and now that I can't pixels are pretty much my only option for a decent phone.
  - cosmic_cheese 1y ago
    I have an Xperia as a secondary phone and test device which comes with relatively clean Android. Sony is wavering on the NA market unfortunately so I may not be able to replace it with another Sony when the time comes.
    - selimthegrim 1y ago
      Does this mean you won’t even be able to buy new unlocked ones on Amazon?
  - sofixa 1y ago
    Even the low cost Xiaomi and OnePlus models get you a few years (6 for the former, IIRC 4 for the latter) of Android support. As for bloatware, any mobile OS comes with stuff included. I've used both a Xiaomi and a OnePlus device and neither felt too bad, bloat wise.

webdevver 1y ago

google is competing with a different offering. with a pixel you get google's ecosystem. apple is also not neccesarily top dog in performance (maybe they are - havne't checked lately), nobody buys an iphone because it ranks highly in benchmarks. thats some nerd nonsense that 0.1% of the audience seriously cares about. for google, pushing 3rd parties out of the supply chain gives them a ton of security and stability concerning pricing and budgeting. its a smart long term move, and i think the industry is going to continue to push towards consolidation and in-housing.

Certified 1y ago
Apple A series CPUs and now M series CPUs have consistently been top of the benchmarks in single core performance for most of the last decade. This even holds true when pitted against desktop Intel and AMD chips. For someone who works with workloads that struggle to be very multithreaded, I do watch this. I must be that 0.1% of the audience
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deleted 1y ago
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leoh 1y ago
>nobody buys an iphone because it ranks highly in benchmarks. thats some nerd nonsense that 0.1% of the audience seriously cares about. This is not true at all. Performance matters because it enables exceptional battery life.

cosmic_cheese 1y ago

The gap between Google’s and Apple’s SoCs is insane. Current Pixels bench at around a third of what current iPhones do. Not that performance matters to all users, but with how much Pixels cost you have to ask yourself what it is you’re paying for. Even if you don’t care for Apple, for a little more you can get a competitor for a Snapdragon.

jsheard 1y ago
> with how much Pixels cost you have to ask yourself what it is you’re paying for. The average consumer seems to be stuck on the same question, judging by Pixel's 3% market share.
zem 1y ago
as a pixel owner, i'm unfortunately paying for the operating system more than anything else. most other android phones are infested with unremovable bloatware and lack of update guarantees, and iOS is crippled by apple. I used maemo when I could, and now that I can't pixels are pretty much my only option for a decent phone.
- cosmic_cheese 1y ago
  I have an Xperia as a secondary phone and test device which comes with relatively clean Android. Sony is wavering on the NA market unfortunately so I may not be able to replace it with another Sony when the time comes.
  - selimthegrim 1y ago
    Does this mean you won’t even be able to buy new unlocked ones on Amazon?
- sofixa 1y ago
  Even the low cost Xiaomi and OnePlus models get you a few years (6 for the former, IIRC 4 for the latter) of Android support. As for bloatware, any mobile OS comes with stuff included. I've used both a Xiaomi and a OnePlus device and neither felt too bad, bloat wise.