It's a tough one for Chinese names. Japan will usually read the actual kanji but with their Japanese reading, which sounds nothing like the actual Chinese. And

It's a tough one for Chinese names. Japan will usually read the actual kanji but with their Japanese reading, which sounds nothing like the actual Chinese. And western audience will probably be more familiar with the Chinese name, except if they have their own weird pronouciation altogether. For instance the current PRC chairman, Xi Jinping, has an alphabet reading close to Chinese, but Japanese news will call him along the lines of "Shu Kinpei", which sounds absolutely nothing near the original name, but is how someone would read the name assuming it was Japanese and with no pronounciations hints. They just don't care much about the sounds when it comes Asian names, even in official settings.