Discovery has always been a problem. You can look to the past to see what this might look like in the future: - Publishing in the digital publishing era. - I

Discovery has always been a problem. You can look to the past to see what this might look like in the future: - Publishing in the digital publishing era. - Indie Gaming in the Steam Greenlight era. - Indie music in the digital recording / DAW era. - Trying to make it as an actor or musician in general. - YouTuber careers vs. "YouTube poop" - Trying to make it as a streamer / influencer Novelty, self-promo, luck, preparation, right place/right time, likeability -- there are lots of things that can come together to make it work. But it's still a lot of work.