And yet millions of people tune in to watch two groups of men kick, throw, and fumble an oblong ball back and forth down a 100 yard field every Sunday (in the U

And yet millions of people tune in to watch two groups of men kick, throw, and fumble an oblong ball back and forth down a 100 yard field every Sunday (in the US). They're not playing, so why tune in? I've not spent a lot of time with Twitch, but what I've discovered is that it's not always about the games. There are personalities developing. Certain players are more enjoyable to watch, because of the way they engage the viewer. With team-based competition games, it can be a lot of fun to listen to players try to work together, and experience the, often hilarious, mishaps that occur during a competition. In other cases, it's just fun to watch someone perform at a level that deserves appreciation. People like to watch other people. It's in our nature. Gaming has become increasingly social, so I don't find it at all surprising that gaming as a spectator sport is taking off.