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Is Ithaca representative of the American consumer? Conversely, is Tulsa? Using a single regional data point does not provide proof that there is a financial re
by alephnerd 1y ago
Is Ithaca representative of the American consumer? Conversely, is Tulsa?
Using a single regional data point does not provide proof that there is a financial reason to start building Honda Fits again.
And before the pandemic, the HRV began outselling the Honda Fit in the US by 2016 [0]
[0] - https://www.honda.com/-/media/Honda-Homepage/PDF/DFB_2024_US_FNL%20_0625%20CONSUMER.pdf https://www.honda.com/-/media/Honda-Homepage/PDF/DFB_2024_US...
- PaulHoule 1y agoThe industry has a lot of power to manipulate perception. Notably there has been a lot of complaint that cars are too expensive now and smaller cars could be an answer to that even if people like bigger cars. One of the biggest successes now is the Ford Maverick and like any other kind of sub-XL vehicle demand exceeds supply in the lot just about everywhere. That data is all bogus anyway, it reflects the cars that get made, not the cars that people want to buy because the cars that nobody wants to buy get bought by Hertz ina form of ‘demand laundering’. Of course it means you have a bd experience and think I’ll never by an American car though the reality is that I probably won’t buy another Honda because they canceled the fit although they have no data at all that can prove that. Just data that the dealer but 100 HR-Vs which are smaller in the inside and now it is the dealer’s problem.
- alephnerd 1y agoSo you are saying your gut feeling is a better source of truth on the state of the entire industry in North America without any proof? > I probably won’t buy another Honda I mean that is your perogative. You can find another brand that better aligns with your needs. I think Nissan has come to own that market, and their American cars are fairly reliable now. > answer to that even if people like bigger cars. One of the biggest successes now is the Ford Maverick Yep. But it's not a subcompact hatchback like the Honda Fit. Which is what I am getting at - the subcompact hatchback just doesn't have significant PMF in the US by the 2020s. Small cars are an opportunity, but it will primarily be CUVs and compact pickups.