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There's a marketing corollary that is called the Modified Pareto. Briefly that it's not 80/20 but 60/20. That is 20% of the heaviest or power users will consume

There's a marketing corollary that is called the Modified Pareto. Briefly that it's not 80/20 but 60/20. That is 20% of the heaviest or power users will consume 60% of the product. But that means the 80% will actually consume 40%. That's no longer small enough to ignore, so you have to cater to the light or infrequent user. https://marketingscience.info/value-paretos-bottom-80/ https://marketingscience.info/value-paretos-bottom-80/

atoav 1y ago
It is always interesting to view such principles as part of iterative feedback loop rather than the truthism it is: 1. Observation: 80% of users only interact with 40% of the software 2. Conclusion: lets cut part of that 60%, since those are rarely unused features 3. Observation: 80% of users only interact with the 40% of the remaining software 4. Conclusion: lets cut.. You get the idea. In reality the most important thing is that users perceive your software to be able to solve their problems. If you want them to spend money you need to give them the feeling your software could also solve their problems if they came around in a slightly different shape. And those different problems may be covered by the unused features. If you for example look at 3D software, that bone rigging system may be used by only 2% of users for 1% of the time, but a much higher fraction of users may not even consider your software if it doesn't have that feature in comparison to other software, even if they don't need it yet.