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>Jaguar just posted a 97.5% sales collapse in Europe for April 2025. That’s 49 cars sold. Not 49,000. Forty-nine. Down from nearly 2,000 in the same month last
by ksec 1y ago
>Jaguar just posted a 97.5% sales collapse in Europe for April 2025. That’s 49 cars sold. Not 49,000. Forty-nine. Down from nearly 2,000 in the same month last year. Year-to-date sales across Europe are off more than 75%. Globally, Jaguar is selling fewer than 27,000 cars a year, an 85% drop from where they were in 2018.
From the comments below. Regardless of Cyber Attack which claims to have its manufacturing shut down, they weren't producing much anyway.
And they got 1.5B loan out of it. With the current UK political and economic climates.
- tonyedgecombe 1y agoNot that I agree with the bailout but the Land Rover part has been booming. https://media.jaguarlandrover.com/news/2024/04/jlr-full-year-sales-over-20-cent-year-year-reflecting-improved-production-and https://media.jaguarlandrover.com/news/2024/04/jlr-full-year...
- ivorbuk 1y agoAgree - the Land Rover brand has such significant demand that there's zero risk they won't bounce back. The "bailout" says more about Tata's approach to supplier relations than it does about brand risk. Not that Tata is much different than any other abusive conglomerate. This is akin to being "forced" to do the right thing by the UK government. Do we really believe that Tata Group couldn't afford this?