Red Herring was actually a legitimate tech magazine at one time. It is brushed upon slightly at the beginning of the article. If you goto the Wikipedia article

Red Herring was actually a legitimate tech magazine at one time. It is brushed upon slightly at the beginning of the article. If you goto the Wikipedia article, the names line up. http://en.wikipedia.org/wiki/Red_Herring_(magazine) http://en.wikipedia.org/wiki/Red_Herring_(magazine)