> You don't get to exclude every advertiser from any random search string just because you have a domain name with it. To my understanding, Google keywords are

> You don't get to exclude every advertiser from any random search string just because you have a domain name with it. To my understanding, Google keywords are already semantic. It's not that it shows ads because it can't tell that the string is a specific product name - it's showing ads because it determined that string to be referring to Midjourney (the entity in Google's knowledge graph). > There are many reasons to bid on brand names that are not necessarily squatting. Google is a leader in AI - I feel they could very easily filter out these blatantly misleading ad campaigns, while keeping "legitimate" ones, if they didn't have financial incentive to turn a blind eye and have more people fooled into clicking ads.