He seems to equate low price to mean there is no profit margin, which isn't right. There is obviously enough margin to get the device to the USA and sell it in

He seems to equate low price to mean there is no profit margin, which isn't right. There is obviously enough margin to get the device to the USA and sell it in a retail store for $75 (a retail store that demands its own margins) I'm surprised that seeing it at Fry's didn't change his mind to 'these things are going to sell like crazy'