Most marketers would start off with Hubspot in this scenario. Easy to use. Scales nicely. Zoho and Marketo are other options - but they get a lot of complaints

Most marketers would start off with Hubspot in this scenario. Easy to use. Scales nicely. Zoho and Marketo are other options - but they get a lot of complaints as the company grows. In one circumstance I've used Mailchimp for a small team with limited needs. If needed - a Marking Ops person could help you create your martech strategy, implement and configure tools, set up automations and workflows.