Ideas like this miss the mark when they don't factor in "the forces against us?" This isn't like choice of fast-food burger where it's slightly harder to drive

Ideas like this miss the mark when they don't factor in "the forces against us?" This isn't like choice of fast-food burger where it's slightly harder to drive further to get something a little better; nearly the entire economy of Silicon Valley et al works every day to stop and slow down things like "local first."