Why? Apple's devices have rarely focused on raw performance though their access to the latest and greatest mobile GPUs has been way ahead of the curve in the la

Why? Apple's devices have rarely focused on raw performance though their access to the latest and greatest mobile GPUs has been way ahead of the curve in the last couple of years. Using a 4S it's actually a little hard for me to comprehend my device being any faster. Everything is already so fast and smooth. This may be the first generation of iPhone where the performance increases are barely noticeable to users.