Tech adjacent has similar levels of ad blocking as tech. If it's mostly people who internet a lot on a PC in your audience, expect a lot of ad blocking. Back i

Tech adjacent has similar levels of ad blocking as tech. If it's mostly people who internet a lot on a PC in your audience, expect a lot of ad blocking. Back in the day a gaming forum I was part of revealed that 85% of users were ad-blocking. The forum had a few banner ads.