The flip side of this is that you can also achieve many of the same objectives (i.e. things that impact happiness) on a smaller budget by paying attention to th

The flip side of this is that you can also achieve many of the same objectives (i.e. things that impact happiness) on a smaller budget by paying attention to the relevant research on what really makes us happy. The value of happiness research is where it shows us how bad we are at predicting our own preferences. Incorrect predictions are expensive.