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This is exactly why App Tracking Transparency was never going to work. Apple gave users a consent dialog but didn't actually prevent the data collection - they
by selinkocalar 1y ago
This is exactly why App Tracking Transparency was never going to work. Apple gave users a consent dialog but didn't actually prevent the data collection - they just made it slightly more annoying.
Device fingerprinting, session replay, and a dozen other techniques make the whole 'ask permission to track' model fundamentally ineffective. The data is still flowing, just through different pipes.