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Over time, the value proposition of Apple devices in the EU will be less, and less differentiated vs competition, which will make them either lose their premium
by mahrain 1y ago
Over time, the value proposition of Apple devices in the EU will be less, and less differentiated vs competition, which will make them either lose their premium appeal or market share (or both). In the long run, Apple will likely reconsider.
- hu3 1y agoif that means less green/blue bubbles segregation then I welcome
- garrettgarcia 1y agoApple will more likely pull out of Europe incrementally (and eventually completely) as the cost of doing business continues to skyrocket. Other American targets of EU regulators will do this as well. Apple isn't a charity, it's a company. If parts of its business are no longer profitable, those parts will cease to be.
- cyberpunk 1y agoThis is delusional. The EU is Apple’s second largest market behind the US.