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Every time I read an apple press release, I immediately bounce off because of the purposeful omission of the definite article when referring to their products;
by lvncelot 1y ago
Every time I read an apple press release, I immediately bounce off because of the purposeful omission of the definite article when referring to their products; like "iPhone Air features ..." instead of "The iPhone Air features ...".
It's irrational, but it's like an uncanny valley via text for me.
Good looking phone though.
- krolley 1y agoYeah, I noticed this too when watching the keynote. It's interesting and must be deliberate, I wonder why they do this.
- TwoFerMaggie 1y ago"Drop the _the_, it's cleaner." https://youtu.be/k5fJmkv02is&t=177 https://youtu.be/k5fJmkv02is&t=177
- hyperdimension 1y agoThat bothers me way more than it ought to too. When I hear people saying it IRL I keep thinking that trillion dollar companies are engineering our speech. What can ya do? :/