These more recent euphemisms have mostly come from creators on platforms like TikTok, Instagram, Youtube, etc. who are either rightly or wrongly concerned that

These more recent euphemisms have mostly come from creators on platforms like TikTok, Instagram, Youtube, etc. who are either rightly or wrongly concerned that using certain words leads to their content being demonetized. Advertisers don't want their ads to appear next to certain keywords, platforms use content detection to match those criteria, so creators are monetarily incentivized to avoid them. Capitalism!