> which really ought to be “UserFactsCollection”, or List or Bag or whatever singular object they are actually saving per table row I try to avoid putting noun

> which really ought to be “UserFactsCollection”, or List or Bag or whatever singular object they are actually saving per table row I try to avoid putting nouns on things when they could otherwise be inferred from their context of use. In this case we know it's a table. The possibility of multiple items being included is implied. Singular/plural debate is driving us to name stuff in weird ways. This is why you should just go with the flow. Consider what a non technical person somewhere else in the business might call it. Aligning with this language has tremendous benefits. Trying to force purity into a natural language and communications context is how we make type systems and schemas that are indecipherable to the business.