Obviously MG is a big, big fan of Apple but that was a pretty solid article. And he's right, Apple is just hammering it down now and making it as good as can be

Obviously MG is a big, big fan of Apple but that was a pretty solid article. And he's right, Apple is just hammering it down now and making it as good as can be, because that's what Apple does with pretty much every product it releases and that's great. I'm pretty sure if Apple wanted to they could sit and pull out concept devices all day long, but that's cost intensive and reaps comparatively little reward compared to making something that's nigh on iconic and then improving it constantly. It's the 911 theory basically, take a really good product and improve and improve and improve. There'll be detractors of it, but there'll also be a dedicated group of people that will love the fact it's the product of their dreams but better.