I'm not sure how to get VLC to work with the browser, but Apple's using an HTML5 video tag that embeds this url: http://qthttp.apple.com.edgesuite.net/129opiyga

I'm not sure how to get VLC to work with the browser, but Apple's using an HTML5 video tag that embeds this url: http://qthttp.apple.com.edgesuite.net/129opiygabsdvibsdfobsd/sl_vod_mvp.m3u8 http://qthttp.apple.com.edgesuite.net/129opiygabsdvibsdfobsd.... If you open that in VLC, it plays fine. Here's the relevant HTML: <video id="movie" class=" video" src="http://qthttp.apple.com.edgesuite.net/129opiygabsdvibsdfobsd/sl_vod_mvp.m3u8 http://qthttp.apple.com.edgesuite.net/129opiygabsdvibsdfobsd... x-webkit-airplay="allow" autohref="true" width="848" height="480" jsonurl="/apple-events/scripts/ac_media_jsons/september_2012_event.json" expectingmoviejson="true" spec="" style="width: 848px; height: 480px; "></video> Here is a list of clients that support HTTP Live Streaming: http://en.wikipedia.org/wiki/HTTP_Live_Streaming#Clients http://en.wikipedia.org/wiki/HTTP_Live_Streaming#Clients