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One of the best examples of your second point is that tweet that went something like "I bought a toilet seat and now I'm getting ads for toilet seats everywhere

One of the best examples of your second point is that tweet that went something like "I bought a toilet seat and now I'm getting ads for toilet seats everywhere I go". It's annoying and not even productive for the advertiser.

StilesCrisis 1y ago
Apparently some of the very best-converting ads are repeat sales. Of course it helps if the product is obviously consumable, but I'm told that this counterintuitive strategy actually works well. Maybe it's because they can track conversions but not product returns, so maybe you're searching for a better one after returning the first purchase.
- 999900000999 1y ago
  Watch people buy watches. Camera people buy cameras. Particularly if your talking about lenses, I might buy 3 in a month.
  - rkomorn 1y ago
    Toilet seat people buy toilet seats too, I guess.
- dghlsakjg 1y ago
  I would be willing to believe that most toilet seats are bought by people that buy toilet seats as part of their job (builders, plumbers and maintenance). They might buy more in a month than you buy in your life. Follow up ads might be very productive even if you personally get swept into the professional toilet installer ad pipeline inappropriately.
arethuza 1y ago
I seem to get a stream of ads for terrible products on YouTube on my phone (I get completely different ads when watching on an Apple TV) - by this point I'm convinced it is Google punishing me into signing up for YouTube Premium...
- rkomorn 1y ago
  FWIW, YouTube premium is one of my most worthwhile family subscriptions. Anytime I use YT on a browser/profile that I'm not logged into, it's so jarring that I immediately fix it. Edit: I dumped Spotify for YT music. I thought I liked Spotify better, though, so I tried again recently, and it turns out I didn't, so now I get YT and music for not much more than just Spotify. Definitely worth it in that context.
- kulahan 1y ago
  It’s insane how many are some random idiot in their car, filming with a phone, trying to act like they’re having a conversation with you before it completely switches to sales mode and they’re (terribly) reading a script. They don’t even put EFFORT into ads anymore it seems. Then you want to watch a video and it’s 3 pre-roll ads, 90 seconds of video, then another 2-3 ads. I’ll never feel bad about using Adblock, and I hate the idea of rewarding these companies’ behavior with money.
deleted 1y ago
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StilesCrisis 1y ago

Apparently some of the very best-converting ads are repeat sales. Of course it helps if the product is obviously consumable, but I'm told that this counterintuitive strategy actually works well. Maybe it's because they can track conversions but not product returns, so maybe you're searching for a better one after returning the first purchase.

999900000999 1y ago
Watch people buy watches. Camera people buy cameras. Particularly if your talking about lenses, I might buy 3 in a month.
- rkomorn 1y ago
  Toilet seat people buy toilet seats too, I guess.
dghlsakjg 1y ago
I would be willing to believe that most toilet seats are bought by people that buy toilet seats as part of their job (builders, plumbers and maintenance). They might buy more in a month than you buy in your life. Follow up ads might be very productive even if you personally get swept into the professional toilet installer ad pipeline inappropriately.

arethuza 1y ago

I seem to get a stream of ads for terrible products on YouTube on my phone (I get completely different ads when watching on an Apple TV) - by this point I'm convinced it is Google punishing me into signing up for YouTube Premium...

rkomorn 1y ago
FWIW, YouTube premium is one of my most worthwhile family subscriptions. Anytime I use YT on a browser/profile that I'm not logged into, it's so jarring that I immediately fix it. Edit: I dumped Spotify for YT music. I thought I liked Spotify better, though, so I tried again recently, and it turns out I didn't, so now I get YT and music for not much more than just Spotify. Definitely worth it in that context.
kulahan 1y ago
It’s insane how many are some random idiot in their car, filming with a phone, trying to act like they’re having a conversation with you before it completely switches to sales mode and they’re (terribly) reading a script. They don’t even put EFFORT into ads anymore it seems. Then you want to watch a video and it’s 3 pre-roll ads, 90 seconds of video, then another 2-3 ads. I’ll never feel bad about using Adblock, and I hate the idea of rewarding these companies’ behavior with money.

deleted 1y ago

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