Another aspect of this that bothers me is starting off the employer/employee relationship with a bald-faced lie. I'm not a stickler for rigorous honesty in wha

Another aspect of this that bothers me is starting off the employer/employee relationship with a bald-faced lie. I'm not a stickler for rigorous honesty in what is essentially marketing materials -- sure, present your strengths, not your weaknesses; fine, be aspirational. But to start right off with something you know isn't anywhere close to the truth sets a pretty bad direction. Probably the best case is that people -- some of whom will become your employees -- realize it's BS and learn not to take what you say at face value in the future.