Seems to be owned by an ad-tech company, the same one that bought (but later divested from) the Waterfox browser. https://en.wikipedia.org/wiki/System1 https:/

Seems to be owned by an ad-tech company, the same one that bought (but later divested from) the Waterfox browser. https://en.wikipedia.org/wiki/System1 https://en.wikipedia.org/wiki/System1 ("System1 is an American Internet advertising company") https://news.ycombinator.com/item?id=25716158 https://news.ycombinator.com/item?id=25716158 ("Startpage.com: Privacy-oriented search engine (startpage.com)"—88 comments) https://news.ycombinator.com/item?id=22338321 https://news.ycombinator.com/item?id=22338321 ("Waterfox sold to System1, an ad company that bought a majority of Startpage (reddit.com)"—92 comments)