I’m not being defeatist. I’m literally just pointing out the reality of consumer trends. There is oodles of research into this topic. It isn’t something I’ve j

I’m not being defeatist. I’m literally just pointing out the reality of consumer trends. There is oodles of research into this topic. It isn’t something I’ve just made up. It’s why analytics exist to explore website user journeys and then promoting the most important calls to action in prominent places. It’s why physical store fronts put the doors at the front of the shop rather than on the side (side note: a friend of mine does own a shop and when he had to have the front door closed for repair, he saw a sharp decline in random walk-ins because people didn’t want to use the side door). It’s why Facebook, Reddit, Twitter, GitHub, LinkedIn etc remaining dominant platforms in their respective domains despite almost universal dislike for those platforms. It’s why supermarkets put their product with the highest margin in the centre of the shelves and the lower margin items at the top and bottom. It’s why being on page 2 of Googles search results are as good as not being in Google at all. I’d actually love it if your idealistic view were true in practice. I don’t want to depend on GitHub, LinkedIn, YouTube. But that’s where the masses are so I need to use it too. I already ditched WhatsApp for Signal, but after several years without WhatsApp, I still haven’t converted all my family. So I miss out on sooo much conversations because of my ideals. What you’re advocating simply doesn’t match the reality of how people shop for content. Be that free stuff on social platforms, nor purchasing physical products in stores. It’s not defeatist to say consumers are lazy. It’s just a sad fact of life. And ignoring that fact doesn’t magically make it untrue.