>more customers are choosing to do without any alternative which means it must be really rough out there Absolutely. Outside of software, here is my simple die

>more customers are choosing to do without any alternative which means it must be really rough out there Absolutely. Outside of software, here is my simple dietary POV: Last year, I gave up beef (chicken is less expensive). Last spring, I planted my first garden (cucumbers, squash, peppers, strawberries). Last week, I gave up chocolate (no alternative, so far). I am a fat native blue-collar Texan, so this is ultimately a good dietary change — but terrifying for a consumer-based economy / society.