why would the recommender want to give the platform a cut? Because setting up affiliate accounts and links is a pain in the ass. You gave Google a cut by not m

why would the recommender want to give the platform a cut? Because setting up affiliate accounts and links is a pain in the ass. You gave Google a cut by not making it a direct link - a 100% cut... if there were an easy way of inserting a link straight to Amazon, you probably would have done it. Also, platforms would be interested in providing more prominent placement for recommendations than they would other content. In other words, ads configurable by the website's users. Kind of like what Adpinion is doing, but instead of just voting on ads, you actually recommend relevant ads for the content. I'm usually really cynical about my own ideas, but this one seems pretty solid... am I missing something?