Here's how I imagine it went:- 1. See that AI upscaling works kinda well on certain illustrations. 2. Start a project to see if you can do the same with video

Here's how I imagine it went:- 1. See that AI upscaling works kinda well on certain illustrations. 2. Start a project to see if you can do the same with video. 3. Develop 15 different quality metrics, trying to capture what it means when "it looks a bit fake" 4. Project's results aren't very good, but it's embarrassing to admit failure. 5. Choose a metric which went up, declare victory, put it live in production.