FF and Chrome[0] are both built to service the web, so they have no need to distinguish themselves from each other. [0] Except that a bunch of people at Google

FF and Chrome[0] are both built to service the web, so they have no need to distinguish themselves from each other. [0] Except that a bunch of people at Google have forgotten this fact (or never learned it when they jumped over from Microsoft), and re-implemented the spiritual successors of ActiveX and JScript under new names.