Its a not a target for your company, its a target for capitalism in general. Every economic systems aims to benefits society in general, and capitalism claims

Its a not a target for your company, its a target for capitalism in general. Every economic systems aims to benefits society in general, and capitalism claims that (to great extent) free market allocation of capital is the best way to do that, using profit (or net increase in capital) as the optimizing function. Well, when that measure becomes the target, it can get hacked, where profit can be maximised without getting closer to the intended goal. So you can make a very profitable company that just makes society worse. And alot of times that happens when these companies see regulations designed to limit their damage to society as just restrictions on their profitability, rather than understanding that the real goal of their company is to make society better, and profit is just the carrot hanging in front of their individual hamster wheel.